Trees are undoubtedly the best at capturing excess carbon in our environment. Globally the Jeep® brand is on a journey to a “Zero Emission Future” as it recognises the power trees have to improve the health of our planet and our individual well-being.
As part of this commitment, Jeep® Apparel has partnered with WILDLANDS and its customers to bring the OneTeeOneTree initiative to life. For every 100% organic cotton Jeep® apparel ladies’ or men’s tee sold until the end of December, Wildlands will plant a tree.
Jeep® Apparel aims to plant 5000 new trees in South Africa, which will clean our air, strengthen our communities, create economic opportunities and bring hope for a brighter future.
Jeep® Apparel is working with the WILDLANDS Tree-preneurs to restore degraded forest, grasslands, savanna and fynbos landscapes, combating land degradation, adapting South Africa’s landscape, and preparing for climate change. Through revegetation and improved management of landscapes, the Tree-preneurs work to re-establish ecosystem function and resilience.
All the trees are planted in restoration sites ensuring the areas are suitable for the species and particular ecosystem. They also ensure that the trees are looked after and contribute to national and global targets for restoration, reforestation and carbon sequestration.
“We believe every contribution is essential, and we thank our customers for doing their bit. These trees will help build hope, community and a cleaner future.” – Jeep Apparel
If you can, please support this great initiative!